Marketing Your E-commerce Business Through Social Media Networks

The goal with social network marketing is twofold:1. You are trying to enhance your site’s community by establishing outposts on social networking sites so people who share your interests, or are interested in your products and services, find you and your site.2. Getting involved in social networking multiplies the number of places that your site and your products can be found by search engines, which is critically important to the success of your e-commerce business.How To Leverage Social Media Networks To Our Advantage?Simply, we are trying to spread the word about your e-commerce business. You can take your product reviews or blog posts and spread them as far as possible online enlisting the help of these sites. It’s important to make sure the content you’re promoting is interesting and helpful to the audience you’re trying to reach. Remember, people like to do business with their friends if they’ve never met you offline. By being reasonable and participating in social networking, you’ll expand your credibility and potential customer base in many important and helpful ways.It’s also important to recognize that these social media outlets were designed to serve as conversation platforms, and not as overt marketing channels. Sending messages that are overly promotional or commercial is often compared to shouting at a party where everyone else is chatting quietly, and the backlash can overwhelm the benefits of participation. As an ecommerce business owner I recommend taking a couple of weeks to monitor the various sites to get a sense of the patterns and informal rules before posting anything.Which Sites Do You Need To Target?Here’s a brief overview of the important sites you need to target:Digg.com: Digg is a popular social news website in which community members vote articles up and down, with the most popular articles appearing on the front page. Users submit articles on topics including technology, world & business, science, gaming, lifestyle, entertainment, sports and offbeat. Having an article reach the home page can generate a tremendous amount of traffic to your e-commerce venture very quickly, but a Digg link can be helpful even if you don’t make the front page. Your link will be archived and available to search engines, as well as being available to users who search within the Digg archives directly.Twitter.com: Twitter is generating a ton of online buzz, and for good reason. The short messaging service is evolving into a communication and news platform that e-commerce ventures can’t afford to ignore anymore. Twitter allows users to exchange short messages that are limited to 140 characters, which is roughly about 25 words or so. Many sites have found good success posting (“tweeting,” in Twitter lingo) short summaries of new blog posts or product reviews, highlighting interesting articles or trends in their area of expertise, or just reaching out and seeing who might be interested in the same things they are.Twitter’s ‘hashtag’ (#) function, for instance, makes it very easy for users to search on specific events or topics other users have marked with hashtag function. Many attendees at popular conferences, for instance, use hashtag searches to find and meet each other. Check Twitter’s search page (search.twitter.com) to see popular topics generating user interest.Facebook.com: Facebook has long been popular with college-aged students, but since it opened its doors to a general audience, the site has been growing rapidly, with most new users coming from an adult audience that’s over 30. To reach this growing audience, e-commerce venture owners can create positive marketing relationships on Facebook in two ways. The first and most obvious way is to invite customers to “friend” you on the site. You may not want customers to share the same details or photos you’re sharing with friends and family members, but you can create limited profiles that allow people to get a bit of a behind-the-scenes look into your business without revealing too many personal details.In addition, while Facebook is best known for its personal “profiles,” it does let organizations create pages that allow Facebook members to become fans of your e-commerce venture. While they may be more likely to become fans of a football team or a Bollywood star, Facebook fan pages give your venture another opportunity to highlight interesting content related to your business and, almost more importantly, provide search engines with another place to discover content about, and related to, your e-commerce venture and your market niche.If you do not have a personal Facebook account, you can create a specific account for your business. According to Facebook, a business account can add information, photos or videos just as a personal account can, but can’t see information about visitors and can’t explore other areas of Facebook, so this might not be the best option for your e-commerce venture.MySpace.com: Similarly, MySpace is a popular site especially with younger consumers, that’s becoming an important marketing tool for e-commerce businesses (and a critical outlet for bands to reach their audience). As with Facebook, you can reach this growing audience by forming relationships with customers and other people. In addition to setting up a profile, MySpace lets users join and create groups that attract people who share your interests or hobbies. If you’re trying to sell guitar accessories online, joining groups that serve guitar players would give you great insights into their interests and equipment needs, and allows you to share content and create relationships with other members of the guitar-playing community.Does Social Media Networks Really Help?If you want your e-commerce business to stand out amongst the crowd it’s becoming necessary to have these tools on your website. Your business will not survive over the long term if you are not connected with the audiences within these networks. Furthermore you can achieve great success simply by offering something of value and your e-commerce business can go viral very quickly.Take the time to understand how these social media outlets fit into your e-commerce business and over time you will start to see the benefits.
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End Confusion on Calcium and Iron Nutrition Products

Vitamins A, C, E and magnesium, calcium and iron nutrition products abound in the market. Since childhood, we have heard constant reminders about the importance of good nutrition. But few of us really know what nutrition actually means let alone good nutrition. The scientific definition of nutrition is the process of obtaining nutrients in food that is necessary for the proper functioning of the different organs of the body and for the proper growth and development of the person as a whole.The term is derived from the Latin word nutritio which means sustenance. Nutrition is indeed an important process for human beings. Without proper nutrition, the organs in our bodies won’t function efficiently and correctly. We will stop growing, become weak and eventually die in the absence of proper nutrition. This is why many people find it necessary to take vitamin or calcium and iron nutrition products.Proper nutrition means more than just having a body that is physically fit. Having proper nutrition also encompasses the fields of the mind because as the saying goes, a sound mind and a healthy body. Simply put, nutrition affects every aspect of our humanity. If we have a body that is sickly, then we would soon have a mind that is always distressed and perhaps worried.With today’s stressful and polluted world, it is now more important than ever to ensure proper nutrition. This we can do by, first and foremost, ensuring that we have a balanced diet. A balanced diet simply means to include a broad selection of food and nutrients in our daily meals. We would also benefit from avoiding junk food as well as smoking and alcoholic beverages.One way to ensure proper nutrition is by taking food supplements such as vitamins or calcium and iron nutrition products. Don’t know what food supplement is good for you? Then try the personalized food supplements offered by Genewize Life Sciences through its LifeMap Nutrition(TM) System. Under this system, samples of your DNA will be taken from you in order to develop a product that is customized to your needs. The personalized supplements from Genewize certainly beat the other Vitamin or calcium or iron nutrition products that are flooding the market.

Designs For Women’s Outdoor Apparel

There are a lot of women that love to speed time outside but hate their choice in outdoor apparel. Many women have settled for wearing men’s clothing to be comfortable and to have clothing that is suited for different weather conditions. In the past when you would look at women’s outdoor clothing all you could find was fancy outfits that were frilly and only made to look cute. However, this is no longer the case. Apparel companies have finally listened to what women want when it comes to outdoor clothing and now you can find some really cool outfits that can meet your needs.If you are a woman that has had to wear men’s clothing in the past you have to admit they never seem to fit right. This is especially true if you are a short person. Usually the pants won’t fit in the hips and the shirts won’t fasten around your breast. Plus everyone knows the sleeves are always too long. This is why having women’s outdoor apparel that is designed to look good and feel great is wonderful news for women everywhere. So if you love to spend time outside or if you work in the outdoors you can now have comfortable clothing for all occasions from snowboarding to motorbiking. You can now go mountain climbing, canoeing, fishing, jogging or hunting and enjoy every minute of it while looking great.Some of the companies that make women’s apparel include North Face, Marmot, Mountain Hardwear, Patagonia and Arcteryx. They are taking into consideration that women come in all different sizes. They are short, tall, stout and slim. They need clothing that fits the real individual needs of women and not clothing that is designed for the old-fashioned stereotype vision many people still have of women. You can now really find clothing that is designed for women’s sports and outdoor activities that serves the purpose they were designed for.They have come up with designs that fit the special needs of women. This means the cut and style is designed especially for women so you can look great. These new designs are wrinkle and stain free so no matter what conditions you are in you will still look great. Even if you stuff then into a duffle bag all you need to do is shake them out and they look good as new. You can expect that many new designs for women outdoor apparel will continue to hit the market over the next few years now that these companies have discovered the secrets to designing this type of clothing.